The NWT Business Development And Investment Corporation
Job titles continually evolve based on the changing needs of companies. This perhaps, might be the best part of writing a business development plan. Some businesses take on the services of a consulting firm to help them in this respect. The Business Development Officer is responsible for serving the business development and marketing needs of the company in alignment with the Company’s Business Development strategy.
In this session, we use a simple illustration to examine the components of a ‘Plan A’ (‘straw man’) commercial strategy and see how this helps us to advise the academic team on the next steps to commercialisation and lead to a plan of action. For those in junior roles, additional Level 2 qualifications in Business Principles, Sales Management, and Marketing can help young professionals advance their careers much more rapidly than they otherwise would.
In many cases, having multiple touch points with a potential customer …