New Business Development

Brilliant business development ideas have helped small businesses grow into big businesses that employ hundreds to thousands of people. Emotional intelligence and interpersonal skills able to build effective relationships, constructively challenge and influence across multiple stakeholders at all levels – both within the internal matrix organization and externally in the market with contractors, and clients.

Think about what new products or services you’d like to introduce, what markets you’d like to branch into, how you’d like to improve your relations with customers, how many new distributors you’d like to add, how you will make thing better for your employees, partners, even your community, and of course, what lifestyle and “work- style” changes you’d like for yourself.

For instance, if you take the sales canvassing process that allows the company to acquire customers that have never heard about your brand In that scenario, a sales team can give valuable insights to the marketing team on where to focus their attention and understand the areas where the marketing activities of the company might be improved.

It’s critical to recognize that a business development team member is going to need to spend time out of the office meeting with companies, going to business events and other functions that may be fruitful in finding and meeting the right business partners, however if you are paying for someone to be at an event then make sure the business cards that are collected get scanned and retained by the company.

If you are with an established pharmaceutical company, mid-sized to large biotechnology company, seek a collaboration or merger & acquisition discussions, or have a compound that has shown proof of concept in humans, make the connection with Johnson & Johnson Innovation, Janssen Business Development.