Business Proposal Writing

For the majority of service-base companies such as web site developers, building contractors, computer programmers and advertisers, a large part in obtaining clients comes down to being able to write an effective business proposal. What criteria the client will use when evaluating a business proposal. When submitting an unsolicited proposal, you should still reach out to the customer for guidance and refer to any previous proposals submitted to the same buyer. For example, a former client could offer testimony that you saved their business money.

Your proposal introduces your client to the quality of work they can expect from your business. Informally solicited business proposals come in where there isn’t an official request for a proposal. Next section includes Products and Services or the main Offer to a client.

When providing a quote, the only thing really giving one business a foot up on another is the price they’re willing to offer for their services. The same thing happens when you’re writing a new business proposal — only, the stakes are even higher. Create a free Business Proposal in minutes with our professional document builder.

So before you learn how to write a business proposal, let’s put the confusion to bed by reviewing these documents, starting with an estimate. An IT consultant may use the Services Provided, Cost Summary, Project Summary, References, Certifications and Our Clients to start with.

A Request for Proposal (RFP) is a document organizations use when soliciting bids for a project. A business proposal can bridge the gap between you and potential clients. A good proposal communicates to your potential client that they’re worth the work, that you value their business enough to create a fabulous document just for them.