People marry for all sorts of reasons. That’s because the goals and structure for any business proposal are the same: 1) introduce yourself, 2) highlight the services you offer, 3) describe the costs, and 4) persuade your prospective client that you are the perfect choice for the project.

Regardless of the format, though, the list should be inclusive of the following for each competing company: name, geographical location, products and services offered, their respective sales volume, market share information, pricing schematics, marketing strategies, and other important details.

Sections of your business plan will primarily be informed by your ideas and vision, but some of the most crucial information you’ll need to include relies on research from independent sources. LivePlan works for every industry: retail, restaurants, services, healthcare, and all other sectors.

This business development proposal sample will feature an independent contractor who specializes in business development, offering his services to a tech start-up that creates different mobile applications for small businesses. It not only helps you run your business, but it is the essential roadmap or blueprint that you and your workforce will follow for years to come as you work to stake your claim in your respective industry and the marketplace at large.

You’ve identified your market, competition and how your business will overcome industry challenges. Now you need to use this section of your business plan to cover how your business plan will be affected by your target market’s changing needs and what your primary competitors are doing.